I will be talking about page speed and optimization of our website and what are the factors affecting page speed. So as you know Google is giving importance to Page Speed from the past few years. So if you see the Moz report about the page speed, here they clearly indicate that page speed is one of the ranking factors for Google algorithm
So before moving to any further lecture, we need to understand that what is the reason why our page is slow or our website is it slow or they have some speed issue so there are few points that are common for almost all the website and they can be for your website also.
So if you’re working on a client-based project if you’re working for some company you should first check these points for your website or that particular company website. The first clear important point is your host, so on which hosting platform your website is hosted.
Factors affecting your page speed
- Your hosting provider
- External Embedded Media
- Too many Ads
- Unoptimized browser, plugins
- Too large images
- Your Theme
1. Hosting provider
So if your website is on SSD hosting or HDD hosting, that clearly depends also how much RAM you’re using, or what is the disk space that you are allowed to use. What is the physical size of the files of your particular website, if you are hosting too many images and if they are unoptimized then it will affect your loading time from the server. So your hosting platform is one of the most important factors while working with your website or Page Speed of your website
2. Embedded Media
The next thing is too much advertisement. So as you know, people like blog owners or even mainstream website owners have too many ads, it is suggested to have three or maximum 4 ads to make your website optimized.
4. widgets and Browsers
Next thing is external widgets or even your WordPress widgets. If you’re working with some other CMS or any other language other than PHP you are working with Node. js
Or you Working with Python. So there are libraries that are external libraries, you have too many libraries on your disk and that creates a problem, you need to focus on that.
The next thing is you are not focusing for the particular browser if you’re working with Chrome and Firefox that’s okay, but like some website owners don’t focus Chrome or Firefox or they use like web images that are not supported in some browsers. So that can also slow down your website. keep in mind like these particular things as these particular files are only supported for these particular browsers.
So you need to focus on them so if you are a web developer you need to focus on this point else you can skip that but make sure you don’t install too many plugins.
Next important factor is images. Yes, I agree. Even if you are in the e-commerce business, even if you have a blog, even if you have some other photography portfolio gallery, image load is the highest load our website take, even if I talk for my website, I have more than 10 images on that single page. So you should have your image optimize, you should have your image compressed. So that is one important factor because I think that nowadays there are good compression algorithms that are available for free to optimize your image.
next important is your theme. You can call that front end. So if you are working with any other language like we’re working with Angular react with HTML CSS bootstrap, so you understand my point. So this is mainly for front end if you’re working with WordPress that will be our theme.
So you need to select a particular well-optimized theme. There are many free themes available. But the problem with free themes are some are optimized, some are not optimized. There are many themes available in WordPress which are fast and have low in kb sizes. never use a nulled theme as these themes have a higher risk for hacking. and not properly optimized and make sure the theme which you use has less in kb sizes and optimized.
So this is some of the problems that we were discussing which affect the loading time of page speed and in the next blog, we will learn about some plugins and how to use increase page speed.